The Importance and Impact of Joining the CDSA: Insights from Shiba Inu's Lead Developer Shytoshi Kusama

Dive into the details of SHIB's collaboration with the CDSA and its potential to reshape the media landscape, featuring insights from lead developer Shytoshi Kusama and media tech leader Seth Shapiro.

The Significance of SHIB's Participation in the CDSA

On April 18, 2024, Shytoshi Kusama, the lead developer of Shiba Inu (SHIB), elaborated on SHIB's recent announcement of joining the Content Delivery & Security Association (CDSA) in "The Shib: Editions 21".

The CDSA is a non-profit organization aimed at addressing challenges in the content industry, such as copyright issues and AI threats. Its board includes senior technology officers from renowned companies such as Adobe, Amazon, Apple, Disney, LEGO, and Netflix.

Previously, it was reported that Shiba Inu developers were collaborating with the CDSA to focus on security and content delivery through media and entertainment blockchain technologies. This article further explains the significance and impacts of the SHIB-CDSA collaboration.

Resolving Industry Challenges with SHIB Technology

The media and entertainment industries have long been grappling with challenges like password breaches, copyright issues, and threats from AI. The CDSA aims to establish standards to tackle these industry challenges.

Paramount Pictures, an American film and television production company, saw its market value drop from approximately $68 billion in 2017 to around $7.5 billion, indicating the profound impact these issues have on related companies' revenues.

The partnership aims to use SHIB's technology to help studios and content companies regain their content management capabilities and influence, potentially leading to a transformative shift in how they operate.

Specifically, the integration of ZAMA's Fully Homomorphic Encryption (FHE) with SHIB's blockchain technology could become the "silver bullet" the industry has been seeking.

We have a set of technologies that are very unique, that no one else is building, including identity; security products like encryption, We have all these different components to give any company, project, city, or country the ability to truly build on an incredible technological stack.

- Shytoshi Kusama

The Role of Blockchain in Transforming Media and Entertainment

Seth Shapiro, a two-time Emmy Award winner and a global leader in media technology, also serves as an advisor to SHIB. Despite his prestigious roles, including visiting professor at the University of Southern California (USC), governor at the Television Academy, and chair of the National Association of Broadcasters (NAB) Web3 Advisory Council, Shapiro believes that "Hollywood has yet to fully grasp the vast opportunities presented by blockchain technology."

Shapiro's relationships span across major and emerging companies like AT&T, Disney, IBM, Intel, and many others, positioning him as a crucial figure in this technological shift.

The Appeal of Shiba Inu (SHIB) in Hollywood and Content Brands

Beyond its cutting-edge technology and infrastructure, SHIB's appeal lies in its position as one of the most widely held cryptocurrencies on centralized exchanges, ranking third in holdings and second in search rankings.

The "ShibArmy," a massive global community of supporters, plays a pivotal role in drawing media attention.

Shytoshi Kusama

The Shib Army is exactly the kind of audience that, you know, media people need to think about, need to engage with, They need to speak a language that people all over the world understand. And whoever does that first is going to have a huge advantage over the others.

Shib has done a better job than any other project, in my view, of creating cap, of creating and inspiring a worldwide audience, And so that's really, in my opinion, what Hollywood needs in order to bring great IP (intellectual property). 

In blockchain, we are the number one ERC 20 token, last I checked. And when you consider all these things, who else should (Hollywood) go to?

- Shytoshi Kusama

The Impact of CDSA Partnerships on the SHIB Ecosystem

The SHIB team continues to work to help people, but if they want to make this a top 5 project, the only way to do so is to "partner with a top-notch brand to bring in liquidity.

For example, if you partner with a well-known company like Disney or Paramount, a large number of users will join the ecosystem and a tremendous number of transactions will take place.

The partnerships are not limited to the media industry; collaborations with McDonald's, Wal-Mart, and others are expected to have a similar impact.

What the SHIB team is trying to do is "complete a system where everyone wins," and they are simply trying to ensure that their beloved brands and companies do not fall by the wayside.

The partnership with the Content Delivery & Security Association (CDSA) is expected to have a positive impact on both the media content industry and the SHIB community.

We're here to help people. But the only way we're going to truly build a project that can get in the top five is if we partner with ultra-strong brands and bring liquidity in through smart partnerships that bring in value. It's simple, right? 

Like, if Disney signs with us, or even Paramount, if anyone signs with us, they have so many users, 100 million users, the amount of transaction volume is going to be insane. And it doesn't have to be them. It could be any single product that could work. It could be Welly selling to McDonald's. It could be Shibwater being picked up at Walmart.

And all we're trying to do and are doing very nicely is complete the system so that everybody wins. 

We win when the system is set up and it's handed to people because anyone is going to be able to really use this. We're just trying to make sure that, you know, companies that we love and brands that we love don't fall to the wayside.

- Shytoshi Kusama

>> Click here for The Shib: Editions 21
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